Originally a nurse, David has occupied NHS roles for over 40 years and has held senior positions within both hospitals and commissioning organisations. He is a national authority on primary care working at scale having been a Chair and CEO of several primary care alliances. He is a past CCG Manager of the Year and has led multiple NHS service reviews, including as Programme Director of the original NHS 111 prototype scheme.

David works part time as the Business Development Director at Well Up North Primary Care Network, covering north Northumberland and its 80,000 patients. He is also a Director of Health Policy Explained Ltd and provides consultancy advice to pharma, medtech and diagnostic companies in that role.

David has worked in senior pharma and medtech market access roles for three leading companies and has provided health policy consultancy advice to over 250 different companies in the UK and abroad.