Ms Emma Rubach
Emma oversees the production of Asthma + Lung UK’s health advice. Her goal is to ensure everyone in the UK has access to clinically accurate, engaging advice and information that supports their lung health. After starting out as a journalist, Emma switched to working for charities and became Head of Content at The Mix, the UK’s information and advice charity for young people. Emma is passionate about the power of health advice to give people agency and hope in the face of a long-term condition. She’s currently overseeing a drive to improve equality, diversity and inclusion across A+LUK’s health advice and broader external communications, enabling A+LUK to reach more disadvantaged people and better tackle lung health inequalities.